Built a wheel with AL22W DB non-offset rim

Another day, another wheel (and so on).
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What's wrong with building a stock wheel (non-custom) on my day off?! (defensive)\
...Tni (a Japanese rim manufacturer) has an AL22W—a tubeless-ready wide aluminum rim.
Depending on whether there's a brake zone and whether the rim holes are offset,
there are 4 different specs in a 2×2 configuration.
When this rim first came out, I stocked all the variations,
but thinking about it more carefully, the spec without a brake zone (for disc brakes)
and with a non-offset rim doesn't really have a use case.
For disc brake wheels, even on the front it's theoretically better to have an offset rim,
so in practice, DT's RR411db rims are only offered as offset rims.

When rim brake rims are sold with both offset and non-offset versions,
the offset rims tend to be heavier
(there shouldn't be any examples where offset rims are clearly lighter).
This gets into a matter of weighing factors,
but regarding the weight increase from offsetting,
if you can determine that the benefit of reducing dish is greater
than the downside of increased outer weight,
then the offset rim would be the better choice.

The stated weight is 445g for all four specs.

Our shop has never actually built a wheel with the four AL22W DB non-offset rims we first stocked.
That's the rim in the photo above.
There's no history of it in our spoke length calculation formula data,
and even when I built my friend's wheel (here),
I used the offset rim version instead.

This time, with this rim and
Tni Revo disc hubs (12×100mm and 12×142mm thru-axle hubs),
I decided to build a special-price wheel for disc road or cyclocross.
The reason I came in on my day off to build it was
because cyclocross season is already half over so I wanted to rush,
and I wanted to earn money for mochi at New Year's.

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Built it.

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Front wheel: Revo disc hub 24H all CX-RAY 64-spoke reverse Italian lacing,
Rear wheel: Revo disc hub 24H semi-competition 46-spoke JIS lacing.
I'll do the dishing later.

The price is set at ¥40,000 including tax.
Roughly the sum of the retail prices of parts minus labor.
Before building this wheel I measured the actual rim weight,
and there was a troubling discrepancy with the stated weight.

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Disc brake / non-offset
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↑Like this

And then
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Disc brake / offset
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↑Like this
Wait? If the weight is that different
(rim tape + sealant + tubeless valve area),
wouldn't I be able to sell these just by proposing it as
"go non-offset for lightness, offset for stiffness"
without needing to make it a special price?
I thought, but oh well.

For inquiries about this wheel, please visit us in person or call.
Sold out. Thank you for your purchase.
Now I can make it through the year

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